Google Base: Quiet Reception, Shattering Implications

Google Base was launched without much fanfare a couple of weeks ago. And the initial reviews were lukewarm.

Kind of reminds me of the launch of Google contextual advertising. No one saw it coming.

But Google Base will shake up the Internet industry as much as Google contextual ads did. It's the largest single most important innovation coming out of Google since their ad model.

Google Base is the final and most definitive death toll for local newspaper classified advertising. The local, geographical search abilities are incredible. It is a direct clone of Craigslist, but an elephant Craigslist compared to the ant.

It will also inevitably destroy eBay. Google Base now needs a Google Wallet and a Google moderating community. Once it has those, how will eBay possibly compete? And just how long do you suppose it will take to get those?

Base.Google.com is a very apt URL for this killer ap. It will basically eventually become the root of all internet searches for products or services.

I couldn't believe eBay stock didn't dive after the introduction of Base. Keep a close watch on Google Base. It will be fascinating to see the evolution and exponential growth.